International ISPO exhibition was held in Munich
International ISPO exhibition finished on the 1st of February in Munich, and BASK Co. traditionally has participated in it with its LMA brand. This year ISPO has held the new record of attendance and assembled more than 1800 exhibitors and 60000 visitors in its 14 halls. Their interest to this exhibition is nonrandom: the number of producers who take their brands to the European market increases every year, and ISPO gives them the chance to meet the retailers.
The activity program was also very interesting: ISPO Vision, ISPO Brand New ceremony, Volvo Sports Design forum, the 10th ISPO Sports Sponsoring congress – all these actions have attracted the large auditory.
Exhibition organizers retained the traditional exhibitors’ partition into the communities: outdoor, snowboard, winter sports, trekking, sports mass media. Three halls were consecrated to snowboarding. In one of them, A2 among the prominent European brands we were presenting the new LMA collection. At our booth there were the new models and the perfected last-year models.
09.02.2006
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